Grupo Agroponiente will once again participate in Fruit Logistica 2026, the leading international trade fair for the fresh produce sector, taking place from February 4–6 in Berlin. The company will feature its own 60 m² stand located in Hall 8.2, Stand B31, designed as an open window to the agricultural heart of Almería and to its production model.
The space has been conceived to bring the essence of its origin to the heart of Europe, combining natural elements that evoke the Mediterranean agricultural landscape and reflect Agroponiente’s way of understanding farming: close to its roots, professional, and long-term oriented.
The Spring Campaign at the Core of the Event
During the fair, Agroponiente will present its spring campaign roadmap to clients and international partners, with particular emphasis on watermelon, a strategic crop for the company produced both in open fields and in greenhouses.
This dual production model ensures planning, continuity, and adaptability to market demands, in line with Agroponiente’s 365-day service model, guaranteeing reliability and consistency throughout the year.
Fruit Logistica will also serve as a key moment to evaluate the progress of the winter campaign, plan the upcoming months, and continue developing formats and solutions tailored to European retail requirements.
A Meeting Point for Long-Term Partnerships
Agroponiente’s stand has been designed as an open space for dialogue, aimed at strengthening alliances, sharing strategic vision, and building solid and long-lasting relationships with leading European market operators.
The space will also feature a product display area, allowing visitors to experience firsthand the quality, freshness, and traceability of Agroponiente’s produce, directly connecting origin with destination.
Commitment to a Responsible Agricultural Model
Participation in Fruit Logistica 2026 will further reinforce Agroponiente’s positioning as a B Corp Company, an international recognition that validates its commitment to a responsible, transparent business model focused on generating positive impact across the entire value chain.
Through this presence, Agroponiente reaffirms its commitment to major international trade events as key platforms to anticipate campaigns, share expertise, and continue bringing the value of the Almería agricultural model to Europe’s leading markets.
